21,061 hours of listener engagement: 3D audio spots elevated AJ Produkter’s brand to a new level

AJ Produkter is one of the leading suppliers of office, warehouse and workplace solutions in the Nordic countries. The brand has used audio media strategically for several years – including through podcast advertising and the branded podcast Danske Opfindere (Danish Inventors) in collaboration with Amp 99.

With this campaign, AJ Produkter took the next step: creating an audio experience that was not only heard but also felt. The goal was to capture deep attention and create a more modern brand identity in a competitive B2B category.

The solution was immersive 3D audio spots, developed in collaboration with Amp 99, placing listeners at the heart of AJ Produkter’s brand world and creating a significantly more immersive and recognisable brand experience.

21,061 hours of listener engagement: 3D audio spots elevated AJ Produkter’s brand to a new level

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Marienlyst Strandhotel: how we made a power brand even stronger with sound

Marienlyst Strandhotel is one of Denmark’s most iconic hotels, beautifully located in Elsinore overlooking the Øresund Strait. Here, history, luxury and a sense of presence come together in a holiday experience that attracts guests from all over the country – and from abroad.
To strengthen the hotel’s brand story and reach new audiences in a modern way, Marienlyst Strandhotel partnered with us at Amp 99. The focus is on podcast advertising and strategic storytelling, where our experts help bring the hotel’s unique brand world to life through sound.

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EWII: The podcast was ready – we helped it get off the ground

EWII is a Danish energy company with its head office in the Triangle Region. They actively work with the green transition and social responsibility – and part of their work involves engaging consumers in sustainable behaviour. They do this through Be More - Use Less, a podcast created with artist and communicator, Lise Vestergaard, who examines how we can consume less and more intelligently.

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AJ PRODUKTER: 360-degree podcast strategy and an ROI of 102.5%

For 48 years, furniture manufacturer AJ Produkter has delivered innovative furniture solutions for offices, schools and warehouses in Europe. With the aim of increasing brand awareness, Amp 99 joined the project, and together we developed a 360-degree podcast strategy that established podcasting as part of the marketing strategy.

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Ree Park Safari: Maximising value for money with podcast advertising

Ree Park Safari is an animal park located in Ebeltoft, Denmark, focused on the preservation of endangered species, animal welfare and participation in breeding programmes - both locally and globally. The park is home to a wide variety of exotic animals from all over the world, including lions, giraffes, rhinos and monkeys, and it offers safari trips and overnight stays where visitors can get close to the animals in natural surroundings.

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21,061 hours of listener engagement: 3D audio spots elevated AJ Produkter’s brand to a new level